Video on the New York Times Site

As newspapers try and come to terms with the revolution that is the Internet, perhaps the New York Times model will become the one adopted by other mainstream papers and print-based publications.

I've found myself browsing the New York Times web site more than ever in the last few weeks. I like the way they've incorporated video into their site - resisting the twin mistakes of turning themselves into a TV station or of becoming another generic YouTube portal.

I think the use of video as a supplement to background or feature articles rather than for breaking news is the right approach and may prove to be a pattern for the future.

Here's an example - a report on President Ahmadinejad's recent appearance at Columbia University in New York.